A good article to scan on the topic of blog usage policies that also includes some informative links to follow. However, this is not a new problem. Most organizations have had to address technology usage policies for some time (you can go all the way back to people participating on CompuServe forums and other bulletin board systems over dial-up). So the first thing to check is whether your enterprise has an overall information technology usage policy that handles internal and external situations. It is also important to also verify whether employees have been properly notified and have acknowledged in some way that they are aware of such policies (which might also intersect with code of conduct and related procedures). Specific policies (for instance, on blogs) can then be defined within this framework to provide people with more specific information. It is important that all of these policy and procedure efforts outline how the organization handles monitoring and enforcement methods since those employer practices might touch on topics such as employee privacy rights and HR activities (e.g., supervisor notification, employee warning, termination process for certain types of infringement).
Specifically, they're expected to disclose their association with Dell whenever they do any sort of blogging, social networking, Wikipedia entry-editing, or other online activities related to or on behalf of the company. If the subject matter crosses over into hobbies or people's personal lives, "there would be no rationale for us to get involved in that," Pearson said in a phone interview Tuesday.
Translation: "If someone is a fisherman and they want to talk about fly fishing outside of work, then that's not our business, it's personal," said Pearson. "But if someone is going to talk about notebooks and anything related to Dell, they have to say they're from Dell."