Quick partial listing of vendors that frequently come up in my client inquiries (either from clients themselves, or referenced by myself):
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David Knoke: Social Network Analysis (Quantitative Applications in the Social Sciences)
Linton C. Freeman: The Development of Social Network Analysis: A Study in the Sociology of Science
Malcolm Gladwell: The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell: Blink : The Power of Thinking Without Thinking
George S. Day: Peripheral Vision: Detecting the Weak Signals That Will Make or Break Your Company
I'd be interested if your client inquires come to you asking for solutions based the categories above. At the beginning of 2007, our customers came looking with a more tool-centric approach, but interestingly most now come looking for a suite of solutions. Our sales folks don't hear "we want a blog" or "we want a social network." They're looking to invest in a comprehensive suite solution--in a practical, enterprise software product and more--in a vision of how this can help deliver enterprise visibility and productivity. I'd be curious on your predictions for how your matrix will look at the end of 2008.
Posted by: Sam Lawrence | December 05, 2007 at 09:07 PM
Please add Crowd Factory to the Social Network Section.
Thanks!
Posted by: Crowd Factory | December 06, 2007 at 12:47 PM
Mike,
Thanks for posting this.
I would also be curious if you had any predictions for 2008 -
We see our clients increasingly looking for ways to add the value of social software to their existing enterprise applications.
That might point more towards a tool approach, but perhaps the tool of the future is not one of the categories above but all of them together with a killer strategy to leverage incumbent enterprise data.
Eric
Posted by: | December 06, 2007 at 01:46 PM