Update: My bad (typo - duh)...
I'm looking forward to this telebriefing (available for clients only however - I know, sorry!). If you are a Burton Group client, please look for the alert notification, or on the web site, for additional information on the session and instructions on attendance:
Enterprise Twitter: Fad Or Tipping Point?
Social messaging, sometimes referred to as micro-blogging, has become incredibly popular on the Internet, exemplified by soa
uring use of consumer services such as Twitter. Twitter’s growing audience has raised questions as to whether such communication models are applicable within the enterprise. Strategists are considering social messaging as a means to improve not only information sharing and collaboration but also facilitate social networking and community building. There are concerns however. How does social messaging conflict with ongoing unified communications efforts (e.g., instant messaging)? What level of security and compliance requirements are there for these tools? Join Principal Analyst Mike Gotta of Burton Group, along with CEO Tim Young of Socialcast and CEO David Sacks of Yammer as they discuss all of these topics and address questions from audience participants.
Presented by: Mike Gotta, Tim Young CEO Socialcast, David Sacks CEO Yammer
Dates:
Tuesday, May 19, 2009
2:00 p.m. EDT/11:00 a.m. PDT/18:00 UTC GMT/20:00 CEST
Wednesday, May 20, 2009
9:00 a.m. EDT/6:00 a.m. PDT/13:00 UTC GMT/15:00 CEST
Great topic Mike! I spent many years in the UC space and now work at an Enterprise 2.0 company using social networking for customer service. I also am a big fan of social messaging platforms like Twitter. You are doing everyone a great service to help dissect these solutions and help folks understand their unique value add and how to leverage them. Cant wait to hear how it goes and hopefully you will share the feedback with us.
Posted by: Bill Odell | May 01, 2009 at 11:55 AM